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With Ryanair as launch client, Webloyalty announces European expansion with launch of operations in Germany
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Source: Webloyalty
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09/03/2010
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Webloyalty, a leading provider of incremental revenue for online businesses, today announced its further expansion in to Europe by launching operations in Germany.
The company, headquartered in the US, launched in the UK in 2007 with its programme Shopper Discounts & Rewards and France in 2008 with Remises & Réductions.
In Germany, the programme will launch under the name ‘Shoppen und Sparen’ and Ryanair has been announced as Webloyalty Germany’s launch client.
As with Webloyalty in the UK, France and US, Webloyalty Germany will provide solutions for online retail and travel businesses to leverage their existing online sales models to generate additional revenue.
“In Europe, we have demonstrated that our model works well in the UK and France,” says Martin Child, Managing Director Europe, Webloyalty. “We are now ready to build on this success and expand our reach into Germany which has a robust e-commerce market.”
Thanks to its large population and the efficiencies of major online retailers in the German market, it is estimated that more than three-quarters* of German internet users are already buying online and it is predicted that this percentage will only continue to rise.
Webloyalty has been working with Ryanair, Europe’s largest airline, in the UK and French markets since June 2009 to help the airline increase revenue by driving repeat business to its online booking services and to offer their customers additional value.
Customers booking online with Ryanair in Germany will have the option to join ‘Shoppen und Sparen’, Webloyalty’s membership programme designed for regular online shoppers, that offers cash back and year round discounts of up to 20 percent at over 400 top online retailers.
Members in Germany will benefit from Best Price Guarantee, Extended Warranty, Damage Theft & Loss Protection, and Delivery Guarantees. This is in addition to the ongoing rewards such as a €10 cash back cheque, from Webloyalty, each month towards Ryanair’s lowest fares – all for just €12 per month. The 30 day free trial will allow passengers to road-test the service which could save regular internet shoppers hundreds of Euros each year.
Ryanair’s Sinead Finn, Director of Commercial Revenue, commented: “Ryanair passengers already save billions each year with our guaranteed lowest fares. Now, in partnership with Webloyalty across three European markets, even more of our passengers can choose to join Webloyalty’s membership programmes and save more with ongoing discounts.”
Martin Child, Managing Director, Europe of Webloyalty said: "Our model will help Ryanair and other online businesses in Germany to reward their repeat customers whilst providing a revenue stream and repeat business to their web pages with minimal effort required by them to implement the programme.”
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» Hamdi Chaouk, Director General of Civil Aviation – Lebanon
